AWS for M&E Blog

Amazon Web Services (AWS) is aligned with the MovieLabs 2030 Vision as a north star in understanding and solving industry challenges for the adoption of content production workloads in the cloud. Principle 1 of the MovieLabs 2030 Vision states that: “All assets are created or ingested straight into the cloud and do not need to […]

Free ad-supported streaming television (FAST) is taking off as consumers look to minimize content subscription fees. While Paramount, Roku, and Fox have already launched FAST offerings, getting one off the ground can be expensive and time-consuming, proving a barrier to entry for most content owners. Boston-based technology startup TVCoins is disrupting the market with its […]

Transforming the way people work, intelligent productivity platform Slack was built with transformation at the forefront. The product team at Slack constantly evaluates areas for improvement based on customer usage and the desire to launch distinguishing features. One such feature, clips, allows users to record and send audio and video files directly with other people, […]

The Arch Platform is an Infrastructure as a Service (IaaS) platform that provides “Collaborative infrastructure-as-a-Service” on AWS for teams across all industries. The Arch Platform creates and manages powerful, cloud-based and hybrid high performance compute studios streamed performantly and securely. It uses NICE DCV, as well as several other protocols, to support workloads such as editorial, […]

At IBC 2023 in Amsterdam, Amazon Web Services (AWS) Partners showcased cloud solutions that are transforming the media and entertainment (M&E) industry. With over 40,000 attendees from 170+ countries, IBC provided an opportunity for AWS Partners to demonstrate how they help M&E companies reinvent workloads in the cloud to a large in-person audience. The breadth […]

Pressure Probability introduces a dynamic measure of pressure magnitude in the NFL, capturing factors such as distance from the quarterback, speed, and the quarterback’s movement. The result? A numerical representation of how much duress a quarterback faces over time on each play. Football is a game of strategy, athleticism, and split-second decisions. The rush of […]

Football, a sport of strategy, athleticism, and heart-pounding moments, has always been a game of numbers. Beyond the touchdowns, sacks, and interceptions, there’s a world of hidden metrics that shape the dynamics of each play. We sat down with the AWS Generative AI Innovation Center (GAIIC) to unveil the intricacies behind ‘Pressure Probability,’ the latest AI-powered […]

Introduction Generative AI is transforming how content is created and consumed. Media & Entertainment (M&E) companies face growing demand for personalized and engaging content to serve their audiences across multiple channels. Models like Stable Diffusion, where images and video can be generated with just a simple text prompt, allows businesses to leverage generative AI as […]

Scaling storage globally Building out a multi-site studio has traditionally been a challenging task for companies and productions. Driven by the need to win additional projects, hire world-renowned talent, or capture location-specific incentives, companies inevitably confront the realities of large-capital expenditures, forecasting for maximum size, and onboarding a large quantity of local IT staff. As […]

With the announcement of the AWS for M&E Monetization solution area, Amazon Web Services (AWS) demonstrates new monetization solutions at IBC 2023 that enable media companies to maximize advertising revenue and drive customer engagement across platforms and channels. Ten AWS and AWS Partners feature solutions spanning the end-to-end media advertising lifecycle on stand 5.C90 at […]