AWS for M&E Blog

Category: Amazon CloudFront

Part 2: Contextualized viewer engagement and monetization for live OTT events

This is the second in a series of blog posts about contextualized viewer engagement and monetization for live over-the-top (OTT) events. This post describes in technical terms how to use Amazon Web Services (AWS) to drive contextualization and deeper viewer engagement for live event streams. Click here to read the first post in the series. […]

AWS Partners demonstrate the transformative power of the cloud at 2022 NAB Show

The 2022 National Association of Broadcasters (NAB) Show in Las Vegas featured a variety of new technologies for media and entertainment built on Amazon Web Services (AWS). For example, AWS Partners demonstrated the transformative power of the cloud for content production, media supply chain and archive, broadcast, direct-to-consumer and streaming, and data science and analytics […]

RushTix inspires nonstop laughter with Amazon IVS

Virtual comedy platform uses scalable, low-latency live stream technology Serious about comedy since its formation in 2015, RushTix transformed its in-person show ticketing hub into a robust virtual comedy streaming platform used by the likes of Patton Oswalt, Sarah Silverman, Jeff Dunham, John Cleese, and more as the pandemic shuttered comedy venues worldwide. Initially a […]

Bundesliga Interactive Feed display

The dynamic tech lineup behind Bundesliga’s award-winning Interactive Feed

Delivering standout content that entices and engages viewers is a continuous challenge for modern content providers, especially in capturing the fast-paced action of live sport. Recognizing that personalization is paramount to audience engagement, at the start of the 21/22 season, DFL Deutsche Fußball Liga GmbH launched several fan-first offerings, many of which use technologies from […]

Part 2: How to optimize video and ad content delivery with AWS Elemental MediaTailor and Amazon CloudFront

This is the step-by-step configuration guide for the ad insertion workflow discussed in Part 1: How to optimize ad delivery with AWS Elemental MediaTailor. The instructions show HLS-based examples, but AWS Elemental MediaTailor—a channel assembly and personalized ad insertion service—supports both HLS- and DASH-based workflows. In this guide you will: Create a basic MediaTailor configuration […]

AWS for M&E Video Tutorials: CDN Authorization for AWS Elemental MediaPackage

AWS for Media & Entertainment Video Tutorials are a series of short videos that cover best practices and actionable tips to build media workflows on AWS. In these on-demand videos, AWS media and entertainment experts answer common questions from customers and offer valuable insight about how to architect, deploy, and optimize your media workflows. In […]

Part 2: SCTE 35 signal conditioning in AWS Elemental Live

This is the second post in a two-part series. Read the first post here. It is quite common for AWS Elemental Live, which lets users encode live video on premises for events and 24/7 streams, to be used to deliver live streams into Amazon Web Services (AWS) for over-the-top (OTT) workflows and to distribute a […]

Architecture diagram with live and on-demand workflows feeding into Amazon CloudFront

Migrating Microsoft Smooth Streaming to Amazon CloudFront for streaming video

Migrating Microsoft Smooth Streaming to Amazon CloudFront—a content delivery network (CDN) service built for high performance, security, and developer convenience—for video on demand (VOD) and live streaming is a conversation that we have had with many of our customers. During the past few years, several CDN providers have begun to remove support for Smooth Streaming. […]

BBC delivers live, UHD coverage of UEFA Euros and Wimbledon with AWS

Major sporting events in Summer 2021 attracted audiences in the millions to BBC viewing platforms, breaking previous records. A peak BBC TV audience of 25 million tuned into the UEFA Euro 2020 final between Italy and England, and a peak audience of 7.8 million witnessed Novak Djokovic defeat Matteo Berrettini in the Men’s Singles Final […]

The 2021 Streaming Media Readers’ Choice Award Winners

The results of this year’s Streaming Media Readers’ Choice Awards brought good news for services and solutions for media and entertainment from AWS. With 200 nominees in 22 categories and 14,600 votes cast, the results are in: Winner, Cloud Encoding/Transcoding Services: AWS Elemental MediaLive Winner, Content Delivery Network: Amazon CloudFront Winner, DRM/Content Protection: AWS Elemental […]