About Cyreen GmbH

Cyreen, founded in 2017, revolutionizes point-of-sale advertising with patent-protected technology that integrates online marketing benefits into physical retail. By combining shopper, media, and purchase data, we provide GDPR-compliant analytics on ad impact, retail, and customer behavior. Partnering with top universities, we developed a unique methodology to measure ad effects without personal data. Our AI-driven insights enhance ad optimization, boosting retailer profitability and precision, similar to e-commerce.